{"id":113,"date":"2011-02-26T17:43:36","date_gmt":"2011-02-26T22:43:36","guid":{"rendered":"http:\/\/equestrianinfluence.com\/horsehappenings\/?p=113"},"modified":"2020-01-14T12:26:20","modified_gmt":"2020-01-14T17:26:20","slug":"hermes","status":"publish","type":"post","link":"https:\/\/equestrianinfluence.com\/horsehappenings\/hermes\/","title":{"rendered":"Hermes"},"content":{"rendered":"

\"\"<\/a>\u00a0 With the rise of the automobile, the train and modern vehicles in general, the horse has lost its place as the premier working animal in much of the Western World. <\/p>\n

\u00a0 But while the horse lost to the automobile in transportation and the tractor in agriculture it has lost none of its appeal, even to a generation that never learned to ride or set foot in a barn.\u00a0 Nostalgia is a powerful force in advertising and branding.\u00a0 While the horse is often depicted in America as symbolic of simpler times, for many the horse has become the epitome of luxury and opulence.\u00a0 The fashion industry has embraced the idea of the horse representing a way of life that most only dream about but a life that everyone wants to have some part of, if only by viewing glossy ads in a magazine.<\/p>\n

\u00a0 Three of the world\u2019s leading fashion houses: Hermes, Gucci and Ralph Lauren all produce luxury goods that are influenced by the \u201cequestrian lifestyle\u201d.\u00a0 French high fashion house Hermes currently specializes in leather, ready-to-wear, lifestyle accessories, perfumery, and luxury goods.\u00a0 However, in 1837 Thierry Herm\u00e8s (1801\u20131878) was running a harness workshop in Paris which catered to European noblemen.\u00a0 \u00a0He created the finest wrought harnesses and bridles for the carriage trade.\u00a0 The company earned acclaim in 1855, winning first prize in its class at the 1855 Exposition Universelle in Paris.\u00a0 Thierry\u2019s sons continued the business supplying the czar of Russia with saddles.\u00a0 Hermes obtained the exclusive rights to use zippers on leather goods and clothing and were the first to introduce the device to France.\u00a0 Handbags were introduced in 1922, women’s couture apparel was introduced in 1929.\u00a0 In 1937 Hermes introduced scarves, their most identifiable modern product.\u00a0 Fashion Model Directory dubbed the Herm\u00e8s look as “the height of luxury with a nod to the house’s equestrian heritage.”<\/p>\n

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  1. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> c<\/strong><\/em><\/sup><\/a> d<\/strong><\/em><\/sup><\/a> “Annual Results 2009”<\/a>. Herm\u00e8s. http:\/\/finance.hermes.com\/pdf\/en\/2009\/Communique_Resultat_2009.pdf<\/a>. Retrieved 2010-03-26.\u00a0<\/li>\n
  2. ^<\/a><\/strong> Le Tr\u00e9sor de la Langue Fran\u00e7ais informatis\u00e9<\/a><\/li>\n
  3. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> c<\/strong><\/em><\/sup><\/a> d<\/strong><\/em><\/sup><\/a> e<\/strong><\/em><\/sup><\/a> f<\/strong><\/em><\/sup><\/a> g<\/strong><\/em><\/sup><\/a> h<\/strong><\/em><\/sup><\/a> i<\/strong><\/em><\/sup><\/a> j<\/strong><\/em><\/sup><\/a> k<\/strong><\/em><\/sup><\/a> l<\/strong><\/em><\/sup><\/a> m<\/strong><\/em><\/sup><\/a> n<\/strong><\/em><\/sup><\/a> o<\/strong><\/em><\/sup><\/a> p<\/strong><\/em><\/sup><\/a> q<\/strong><\/em><\/sup><\/a> r<\/strong><\/em><\/sup><\/a> s<\/strong><\/em><\/sup><\/a> t<\/strong><\/em><\/sup><\/a> u<\/strong><\/em><\/sup><\/a> v<\/strong><\/em><\/sup><\/a> w<\/strong><\/em><\/sup><\/a> “View the Profilepage of Designer: Hermes”<\/a>. Fashion Model Directory. http:\/\/www.fashionmodeldirectory.com\/designers\/Hermes<\/a>. Retrieved 2008-04-21.\u00a0<\/li>\n
  4. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> c<\/strong><\/em><\/sup><\/a> d<\/strong><\/em><\/sup><\/a> e<\/strong><\/em><\/sup><\/a> f<\/strong><\/em><\/sup><\/a> g<\/strong><\/em><\/sup><\/a> h<\/strong><\/em><\/sup><\/a> i<\/strong><\/em><\/sup><\/a> j<\/strong><\/em><\/sup><\/a> k<\/strong><\/em><\/sup><\/a> l<\/strong><\/em><\/sup><\/a> m<\/strong><\/em><\/sup><\/a> n<\/strong><\/em><\/sup><\/a> o<\/strong><\/em><\/sup><\/a> p<\/strong><\/em><\/sup><\/a> q<\/strong><\/em><\/sup><\/a> r<\/strong><\/em><\/sup><\/a> “Herm\u00e8s International S.A.”<\/a>. World Tempus. http:\/\/www.worldtempus.com\/wt\/2\/12917<\/a>. Retrieved 2008-04-21.\u00a0[dead link<\/a><\/em>]<\/sup><\/li>\n
  5. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> c<\/strong><\/em><\/sup><\/a> d<\/strong><\/em><\/sup><\/a> e<\/strong><\/em><\/sup><\/a> f<\/strong><\/em><\/sup><\/a> g<\/strong><\/em><\/sup><\/a> h<\/strong><\/em><\/sup><\/a> i<\/strong><\/em><\/sup><\/a> j<\/strong><\/em><\/sup><\/a> k<\/strong><\/em><\/sup><\/a> l<\/strong><\/em><\/sup><\/a> m<\/strong><\/em><\/sup><\/a> n<\/strong><\/em><\/sup><\/a> o<\/strong><\/em><\/sup><\/a> p<\/strong><\/em><\/sup><\/a> q<\/strong><\/em><\/sup><\/a> r<\/strong><\/em><\/sup><\/a> s<\/strong><\/em><\/sup><\/a> t<\/strong><\/em><\/sup><\/a> u<\/strong><\/em><\/sup><\/a> v<\/strong><\/em><\/sup><\/a> w<\/strong><\/em><\/sup><\/a> x<\/strong><\/em><\/sup><\/a> y<\/strong><\/em><\/sup><\/a> z<\/strong><\/em><\/sup><\/a> aa<\/strong><\/em><\/sup><\/a> ab<\/strong><\/em><\/sup><\/a> ac<\/strong><\/em><\/sup><\/a> ad<\/strong><\/em><\/sup><\/a> ae<\/strong><\/em><\/sup><\/a> af<\/strong><\/em><\/sup><\/a> ag<\/strong><\/em><\/sup><\/a> ah<\/strong><\/em><\/sup><\/a> ai<\/strong><\/em><\/sup><\/a> aj<\/strong><\/em><\/sup><\/a> “Herm\u00e8s”<\/a>. http:\/\/www.fundinguniverse.com\/company-histories\/Hermegrave;s-International-SA-Company-History.html<\/a>. Retrieved 2008-04-21.\u00a0<\/li>\n
  6. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> c<\/strong><\/em><\/sup><\/a> d<\/strong><\/em><\/sup><\/a> e<\/strong><\/em><\/sup><\/a> f<\/strong><\/em><\/sup><\/a> g<\/strong><\/em><\/sup><\/a> h<\/strong><\/em><\/sup><\/a> i<\/strong><\/em><\/sup><\/a> j<\/strong><\/em><\/sup><\/a> k<\/strong><\/em><\/sup><\/a> l<\/strong><\/em><\/sup><\/a> m<\/strong><\/em><\/sup><\/a> n<\/strong><\/em><\/sup><\/a> o<\/strong><\/em><\/sup><\/a> Martin, Richard (1995). Contemporary fashion<\/em>. London: St. James Press. p.\u00a0750. ISBN<\/a>\u00a01-55862-173-3<\/a>.\u00a0<\/li>\n
  7. ^<\/a><\/strong> Wilson, Eric. “Jean Paul Gaultier News”<\/a>. http:\/\/topics.nytimes.com\/top\/reference\/timestopics\/people\/g\/jean_paul_gaultier\/index.html<\/a>. Retrieved May 4, 2010.\u00a0<\/li>\n
  8. ^<\/a><\/strong> “Hermes ties in hot pink”<\/a>. http:\/\/usa.hermes.com\/webapp\/wcs\/stores\/servlet\/CategoryDisplay?storeId=10202&catalogId=10052&langId=-1&productId=35717&categoryId=56452&topCategoryId=58003&leftCategoryId=10606&parentCategoryId=10605&currentColorId=56451&nbItem=#<\/a>.\u00a0<\/li>\n
  9. ^<\/a><\/strong> “Heritage & Culture”<\/a>. http:\/\/heritage.scotsman.com\/news.cfm?id=432982006<\/a>.\u00a0<\/li>\n
  10. ^ a<\/strong><\/em><\/sup><\/a> b<\/strong><\/em><\/sup><\/a> Rafferty, Jean Bond. “In the Bag<\/a>” Art+Auction<\/a><\/em>, November 2009.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      With the rise of the automobile, the train and modern vehicles in general, the horse has lost its place as the premier working animal in much of the Western World.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[20,2044],"tags":[39,73,71,72,74],"class_list":["post-113","post","type-post","status-publish","format-standard","hentry","category-fashion","category-magazine","tag-equestrian","tag-equestrian-fashion","tag-fashion-2","tag-french-fashion","tag-hermes"],"yoast_head":"\nHermes - 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