Lexington, Kentucky – May 14, 2012 – The Kentucky Horse Park Foundation announced today that it has been selected as one of 500 nonprofit finalists in Toyota’s 100 Cars for Good program, a major philanthropic initiative in which the automaker is giving 100 cars to 100 nonprofits over the course of 100 days. The Kentucky Horse Park Foundation was selected as a finalist from more than 4,000 applications nationwide.
Each day, beginning May 14, 2012, 100 Cars for Good will profile five finalists at www.100carsforgood.com. Individual members of the public will be able to vote for whichever nonprofit they think can do the most good with a new vehicle. The nonprofit with the most votes at the end of each day will win one of six Toyota models. Runners-up will each receive a $1,000 cash grant from Toyota.
The Kentucky Horse Park Foundation will be up for consideration on Sunday, May 20, 2012 from 10 a.m. EDT to 11:59 p.m. EDT.
“Everyone at the Kentucky Horse Park is thrilled that the Foundation has been selected as a finalist for the 2012 100 Cars for Good program,” said Laura Klumb, executive director of the Kentucky Horse Park Foundation. “We’re grateful for this incredible opportunity to showcase the Kentucky Horse Park and hopefully win a new truck for the park! We hope everyone will help us spread the word now and, of course, will make time to visit www.100carsforgood.com on Sunday, May 20, to vote for us. A new truck would really be a game changer for our ability to care for the 130 horses living at the park and keep our park looking beautiful for our 1 million annual guests.”
“At Toyota, we appreciate what a significant impact a new car can have for nonprofits nationwide,” noted Michael Rouse, vice president of philanthropy for Toyota Motor Sales, U.S.A. “Toyota has donated more than half a billion dollars to nonprofits across the U.S. over the past 20 years, and 100 Cars for Good allows us to expand that commitment to local communities in important new ways. The 500 finalists are an extraordinary group, and we look forward to the public learning more about them.”
100 Cars for Good is the first initiative to directly engage the public to determine how Toyota’s philanthropic donations are awarded.
Local residents are encouraged to support the Kentucky Horse Park Foundation and its quest for a new Toyota Tundra truck. If the Kentucky Horse Park Foundation receives the most votes and is awarded the vehicle, it will be used daily at the park to take feed and hay to the 130 horses living on its over 1200 acres, to repair and maintain the park’s 33 miles of white fences, and keep the park’s grounds safe and beautiful for the guests visiting year-round.
A six-year, 100,000-mile powertrain warranty will also be provided for each vehicle, compliments of Toyota Financial Services.
About the Kentucky Horse Park
The Kentucky Horse Park is a working horse farm/theme park and equine competition facility dedicated to man’s relationship with the horse. The park is an agency of the Kentucky Tourism, Arts and Heritage Cabinet and hosted more than 825,000 visitors and campers, as well as 15,000 competition horses in more than 200 special events and horse shows in 2011. The park is home to the National Horse Center which comprises more than 30 national and regional equine organizations. Located at Exit 120, Interstate 75, just north of Lexington, the Kentucky Horse Park is The place to get close to horses. Open daily March 15 to Nov. 4, and Wednesday through Sunday, Nov. 5 to March 15.
Toyota (NYSE: TM) established operations in the United States in 1957 and currently operates 10 manufacturing plants in eight states. Toyota directly employs nearly 30,000 people in the U.S. and its investment here is currently valued at more than $18 billion, including sales and manufacturing operations, research and development, financial services and design facilities. Toyota’s annual purchasing of parts, materials, goods and services from U.S. suppliers totals more than $23 billion.
Toyota is deeply committed to being a great community partner and is focused on supporting programs in ways that achieve long-term sustainable results. Toyota supports numerous organizations across the country, with a particular concentration on education, the environment and safety. Since 1991, Toyota has contributed more than half a billion dollars to philanthropic programs across the U.S.
For more information on Toyota, please visit www.toyota.com.
About Toyota Financial Services (TFS)
TFS is the finance and insurance brand for Toyota and Lexus in the U.S., offering retail auto financing and leasing through Toyota Motor Credit Corporation (TMCC) and Toyota Lease Trust and extended service contracts and other payment protection products through Toyota Motor Insurance Services (TMIS). TFS employs 3,300 associates nationwide, and has managed assets totaling more than $91 billion. It is part of a worldwide network of comprehensive financial services offered by Toyota Financial Services Corporation, a wholly-owned subsidiary of Toyota Motor Corporation.